Hire a Social Media Virtual Assistant

Before buying, many prospects check a company's social accounts. A social media VA keeps those channels current: content planned and scheduled, comments and DMs answered in your voice, short-form video prepared, and a monthly report showing what performed best.
THE MATCHING LENS

We match the person to the work, not the job title.

Social support is judged on voice, judgment, and consistency. Before candidates reach you, we look at how they write captions, respond to a frustrated customer, and keep a monthly calendar on schedule.

01

Workflow fit

Can they plan a month ahead, publish on schedule, and keep comments and DMs answered the same day?

02

Tool familiarity

Later, Buffer, Hootsuite, Metricool, Canva, CapCut, and the native tools for each platform you post on.

03

Communication

Replies in your brand voice, and a monthly summary that says what worked instead of pasting a dashboard.

04

Judgment & ownership

They publish, reply, and moderate inside your guidelines. Anything sensitive or off-message is escalated the same day.

THE STELLAR STAFF MODEL

One assistant. Built around your business.

You set the priorities, the working hours, and the access. We handle recruiting, vetting, and the employment side, so one dedicated assistant can own the work from the first week.

A Stellar Staff social media virtual assistant scheduling a month of posts and answering commentsA social media virtual assistant candidate in a Stellar Staff brand-voice writing exercise

You approve the voice and the rules

You set the content pillars, the brand voice, the reply guidelines, and what can publish without review. Your assistant works inside those rules and escalates anything sensitive the same day.

One assistant owns the channels

The same person plans the calendar, publishes, answers comments and DMs, cuts short-form video, and reports monthly, so the accounts stay active through your busiest weeks.

We handle the hiring behind it

Stellar Staff screens for platform experience, writing in someone else's voice, and judgment on what to escalate, then manages payroll, HR, and support after the placement. Managed plans include free replacements, forever.

BEFORE THE HANDOFF

A clean handoff starts with four decisions.

Social media becomes inconsistent when the rules are vague. Agreeing on what a finished post looks like, which replies can go out without review, how often content is approved, and what gets escalated prevents that.

01

Outcome

A finished week means copy is approved, posts are scheduled, DMs are answered, and the next batch of assets is already in progress.

02

Authority

Publishing approved content, replying inside your guidelines, and routine moderation go ahead without asking. New claims and paid partnerships need approval.

03

Cadence

Publishing and replies are handled daily, next week's content is prepared each week, and the calendar is built before the month starts.

04

Escalation

Complaints, sensitive topics, press questions, and anything off-message get flagged to you the same day.

THE FIRST 30 DAYS

From new hire to useful teammate.

The first month moves from learning your voice and pillars, to publishing and moderating daily, to a monthly calendar built before the month starts.

DAYS 1–5

Learn the system

Your brand voice, your content pillars, your accounts and tools, and the posts that already performed well.

Result: your assistant knows your tools, your priorities, and how you want decisions made.
WEEK 2

Take ownership

Publishing, replies, and video cuts move off your marketing lead's plate.

Result: the recurring work runs without being managed through each time.
WEEKS 3–4

Build the rhythm

The accounts stay active through your busiest weeks, and reporting shapes the next calendar.

Result: the calendar is built before the month starts.
THE WORK ITSELF

What the role handles.

A month planned before the month starts

Your VA builds the content calendar in advance from the themes, offers, and priorities you approve. Captions, assets, links, and posting dates are prepared before the week begins, so social does not depend on somebody finding time on the day a post is supposed to go out.

Posting matched to each platform

Approved content is adapted and scheduled for the platforms you use, with the right format, crop, caption length, links, and tags for each one. The message stays consistent while the execution fits the channel.

Comments and DMs handled daily

Routine questions, comments, and messages are answered in your voice using the information and escalation rules you approve. Sales opportunities and sensitive issues are routed to the right person instead of sitting unread.

Short-form video without the editing bottleneck

Raw clips can be trimmed, captioned, resized, organized, and prepared for posting without turning every short video into a separate production project. More complex creative work belongs with a graphic design VA or specialist editor.

Moderation and same-day escalation

Spam, obvious abuse, and routine moderation are handled according to your rules. Complaints, legal or safety issues, and anything that could materially affect the brand are escalated the same day with the original context attached.

Monthly reporting that informs the next calendar

Reach, engagement, clicks, follower growth, and top-performing posts are summarized each month, with patterns noted so the next calendar can lean toward what audiences actually responded to. The report is meant to improve the work, not simply count activity.

Creators, partners, and coordination

Your VA can maintain creator lists, track outreach, collect assets and approvals, and keep agreed deliverables organized. Contract terms, paid partnerships, and strategic decisions stay with the person responsible for marketing.

Where social ends and the rest of marketing begins

This role owns the social channels: calendar, publishing, community, video cuts, and reporting. Ongoing writing beyond captions belongs with a copywriting virtual assistant, campaign execution across email and paid with a digital marketing VA, and larger creative production with a graphic design VA. The full lineup is on virtual assistant services.

THE DIFFERENCE IN PRACTICE

What changes when a dedicated VA owns the work.

The difference is not more posts. It is whether the accounts stay active and answered during the weeks the team is busiest.

WITHOUT A DEDICATED VA
Posting stops during the busiest weeks.
Comments and DMs sit unanswered for days.
The same asset gets reused because nobody cut a new one.
The calendar is built the morning it is needed.
Reporting never informs the next month.
WITH A STELLAR STAFF VA
Publishing continues through your busiest weeks.
Comments and DMs are answered the same day.
New cuts are prepared before the calendar needs them.
The month is planned before the month starts.
Reporting shapes what gets published next.
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FAQ

Questions about hiring a social media virtual assistant

What does a social media virtual assistant do?
A social media virtual assistant handles the recurring social workflow for one brand: monthly calendar planning, drafting and scheduling, posting across platforms, comments, DMs, community management, short-form video edits, monthly performance reporting, and creator coordination. The role may also be described as a social media manager virtual assistant, a virtual assistant for social media, or outsourced social media management.
Do they create content or just schedule it?
Both, within the scope of the role. They can write captions, build graphics in Canva from your templates, and edit short videos from footage you provide, then adapt the content for each platform. Original photography, major brand campaigns, and complex design work are better handled by specialists.
How do you keep it sounding like us?
The voice is documented before the assistant starts posting: tone, preferred wording, words to avoid, complaint-handling rules, and examples of approved replies. The first couple of weeks usually involve closer review, and the playbook gets refined from your feedback until routine posts and responses need less oversight.
Which platforms and tools do they cover?
Your VA can work across the social platforms and management tools your brand already uses. Common examples include Instagram, LinkedIn, Facebook, TikTok, X, YouTube, Pinterest, Later, Buffer, Hootsuite, Sprout Social, Metricool, Meta Business Suite, Canva, and CapCut. Access is granted through platform roles rather than shared passwords, and you can revoke access at any time.
Couldn't AI just generate our posts?
AI can help draft posts, summarize ideas, and create variations, and a good VA can use those tools throughout the workflow. It does not replace the judgment needed to handle an upset customer, decide what should be escalated, or recognize the context behind an ongoing conversation with a follower.
What does it cost, and how fast can we start?
Plans start at $1,999 a month, month to month, with no payroll taxes, benefits, or recruiting fees. The search takes 5 to 10 business days. Managed plans include free replacements, forever.
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Month to Month

Pricing Plans

Stop wasting time on unreliable VAs. We recruit top virtual assistants and provide ongoing support to help them perform at their best.
A third of the cost of a local hire

Social Media Virtual Assistant

Full-Time VA · 160 Hours/Month
$1,999
Per Month
You define it. They own it. A VA who runs the everyday work that eats your week.
‍
‍Perfect for: inbox & calendar, customer support, cold calls & lead gen, social media, bookkeeping.
Delegation Launch™ included
Excellent English 
Time Tracking Report
Search runs 5 to 10 business days
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Dedicated Customer Success Manager
Time tracking & reports
Free replacements, forever
Payroll, taxes & HR handled
Works in your time zone
Trained on the latest AI tools
Bilingual VA available (+$200/mo)
Education Credit Not included
Overtime not included
Limited Availability

Executive Social Media Virtual Assistant

Full-Time VA · 160 Hours/Month
$2,999
Per Month
Senior VAs for the work you can't hand to just anyone. Complex, higher-stakes work that needs judgment.

Perfect for: executive assistants, project & team coordination, business operations, digital marketing, clinical & HIPAA ops.
Delegation Launch™ included
Excellent English 
Top of their class: one out of thousands
Full Access Screenshots and Webcam
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Senior Customer Success Manager
Priority replacement
$100/month education credit
20 OT hours included ($400 value)
Time tracking & reports
Payroll, taxes & HR handled
Works in your time zone
Trained on the latest AI tools
Bilingual VA available (+$200/mo)
Availability is limited
Direct Hire. One-Time Fee.

Custom Recruitment

Your Terms. Your Hire.
Starts at
$4,999
We recruit. You hire. Yours to keep. Your next key hire, on your payroll, backed by our guarantee.

Perfect for: engineers & technical roles, C-suite & leadership, marketing & department heads.
$500 search deposit per role
You interview a shortlist of 2-4
No fee until your hire starts
3-month replacement guarantee
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Deposit credited toward your fee
Background & reference checks included
We negotiate the offer for you
Fresh 3-month guarantee on every replacement
Hire nobody, get your full deposit back
Ongoing Stellar Support

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Book a free 20-minute call. We'll help you define the role and explain the search.